Landed cost, inventory valuation, and margin by product line — the numbers that drive pricing and keep working capital under control.
Since 2006 · 500+ companies served · $360M in client revenue managed annually
A manufacturer’s books fail differently. Cash lives in the warehouse. Freight and duty never make it into product costs, so margins are flattering fiction. The gap between paying suppliers and collecting from customers stretches for months, unmanaged.
Generic bookkeeping values inventory once a year and prices stay set on last year’s costs. To run a product company you need true landed cost, margin by line and channel, and a working-capital picture that tells you how much growth you can actually afford.
Keel has run the books for Southern California businesses since 2006 — including manufacturers, importers, and distributors — electronics, consumer goods, industrial products — across San Diego County, Orange County, and greater Los Angeles. We know the local landscape, California payroll and compliance, and the operators your business runs alongside.
Headquartered in Oceanside — and because the whole engagement runs through your cloud stack and client portal, we serve companies anywhere in the country just as well.
Books that know what your product really costs.
The reports a product company actually runs on.
CFO judgment for the decisions that shape the company.
We connect your inventory system to your accounting so costs, quantities, and valuations agree — and the margins you price from are real.
QuickBooks
Fishbowl
SOS Inventory
ShipStation
Avalara
Bill.com
80% Arms
Arbitech
GGEC
KV2 Audio
Stantex
Subtotal Distribution
ThunderBolt Technologies
Vifa Denmark
"I am very impressed with Daniel, who is embracing and leveraging new technologies, aiming to be as efficient as possible for his clients. He possesses a high level of business acumen, proving very helpful when advising clients on operational and strategic questions. I can highly recommend him as a trusted partner in his field."
Ole Bergstein · Global Sales Director, Vifa Denmark A/S
Every Keel client works from a live portal — executive summary, standard reporting, controller and CFO views, and workflows, refreshed on your service cadence. The demo shows the full Keel service stack; your portal is tailored to your engagement.
Explore the Demo PortalYes. We set up inventory accounting that allocates freight, duty, and handling into product cost — so COGS and margins reflect what you actually paid to get goods to the shelf.
Yes. We work inside the inventory tools you already run and connect them to QuickBooks, so quantities, costs, and the general ledger stay in sync.
Yes. We track your cash conversion cycle — inventory days, receivable days, payable days — and forecast the cash a growth plan will consume before you commit to it.
Value-based and transparent — built from a published service catalog, not hourly billing. Build your own estimate in about two minutes. No contact info required.
A controller, once SKUs and volume make the close and inventory accounting too complex for a bookkeeper. A CFO, for pricing strategy, credit lines, capex, and preparing the company for acquisition or sale.
A 60-minute call about your business, your books, and what a finance department would change. Or price it yourself first.
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